The story behind

Design becomes the foundation of creation. A celebration of inspirational simplicity.
In 2024, this artistic combination, which is so dear to Hermès, was used to create the identity of its new Hermès Cut automatic watch: a circle in a round case, crafted using the watchmaker's precise touch and enhanced by the subtle interplay of its satin and polished finishes. Unique and intimate, time takes on a new dimension and changes pace.