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Hermès transforms the China World store in Beijing
This exciting new home unites a reverence for the local artistic heritage and exceptional know-how with the architectural codes, characteristic of the original Faubourg Saint-Honoré store in Paris.
The store’s first distinctive feature is the eye-catching façade that beckons from afar. The 11m-high storefront is a technical feat of engineering and craftsmanship cast in undulating, engraved double-glass panels, which evokes a forest of bamboo. Inside, the open plan and fluid layout is awash with a feeling of lightness and tranquillity. Numerous bespoke design details were realised via a monumental collaborative process with various local craftsmen, such as the nuanced terrazzo floors, the renowned Faubourg Saint-Honoré mosaics, hand-fashioned furnishings and cabinetry.
The store creates a unique atmosphere in which to discover the sixteen métiers of the Parisian house from the lively silk universe, perfume, fashion jewellery, men’s ready-to-wear, silk and accessories, to leather goods, women's ready-to-wear and shoes, equestrian collection, watches and jewellery and home collections. The new Hermès Beijing China World store invites exploration and discovery, where local customers and visitors will enjoy this unique, tailor-made setting and discover the harmony between history, and know-how and a contemporary creative spirit.
Hermès Beijing China World
G/F, South zone, China World mall,
NO.1 Jianguomenwai Avenue,
Chaoyang district,
Beijing, P.R.C
Contact:
86 (0)10 6505 1580
Store Hours:
Monday to Sunday
10:00 to 21:30
Photography: Banye