Guangzhou Taikoo Hui Store Reopening 

The new store has added an extensive exterior façade which features a wall with a modern yet minimalist aesthetic, cleverly combining the local tradition of brick making and enamel craftsmanship. The enamel-covered bricks are arranged horizontally and create volume in a unique progres-sive three segment pattern. At ground level, on the inside of the large glass window, a carefully arranged wooden screen offers a semi-transparent view into the inside of the store.

Hermès Guangzhou Taikoo Hui
383 Tianhe Road, Tianhe District, Guangzhou
Guangzhou Taikoo Hui Shopping Mall
L125, L233

A New Extended Store 

 Upon entering on the ground level, visitors are greeted by a steel Hermès ex-libris cast on the beige and coffee-coloured mosaic floor which is inspired by the Parisian Faubourg Saint-Honoré flagship store. The whole interior has been designed to be open plan, with Hermès’ collections displayed in a continuous and organically flowing space. An interplay of ma-terials, colours and textures was designed to provide a smooth transition from one universe to another. The second level hosts exclusively the men’s universe with ready-to-wear, shoes and masculine silk. The overall cher-rywood finished walls brighten this space.